This is the founding stone for a better twitter exposure. You should get a clear understanding of fundamentals of twitter platform, when sharing content on twitter.<\/p>\n
What NOT to do:<\/p>\n
- \n
- Don\u2019t burden your tweets with lot of hashtags. This may look unprofessional and spam. This will ultimately decrease the shareability of your tweets.<\/li>\n
- Don\u2019t tweet just for fun. Quality of your tweets doesn\u2019t depend on the frequency of your tweeting. Twitter algorithm will not consider it for engagement, nor your followers.<\/li>\n
- Don\u2019t start tweets with @mentions. This will affect your mutual followers and diminish the visibility of your tweets.<\/li>\n
- Don\u2019t go over the limit. 120 \u2013 130 characters would be ideal. Don\u2019t use shortening words like \u201cu\u201d for \u201cyou\u201d and \u201cc\u201d for \u201csee\u201d.<\/li>\n
- Don\u2019t use a \u201cBig Mouth\u201d. Especially, small business must try to make their tweets valuable source of trustworthy information for the users and this will get your business respect.<\/li>\n<\/ul>\n
What you CAN do:<\/h2>\n
- \n
- To increase your exposure, you can provide your followers with relevant case studies, expert advice and views, industry news and tweets that maybe interesting to your followers.<\/li>\n
- Do more research on the hashtags you are going to use.<\/li>\n
- Be more patient and clearer to simplify your efforts. Use DrumUp\u2019s recommendations to maximize your content, @mention and hashtags.<\/li>\n<\/ul>\n
Characters are the main area to which you should pay more attention when creating tweets. These are the pillars of conversation you have to use when you engage in conversations with your customers.<\/p>\n
Be creative by introducing videos, infographics, screen shots etc. with your limited number of characters when you compose tweets<\/strong>. This will ensure stronger audience engagement.<\/p>\n
Remember, all the links (also called URL) that you expect to use in your tweets, should be shortened. Twitter has a link service to guide you regarding this aspect. Make it a habit of using twitter link service. So, your followers will develop trust towards your content and your business will have more productive respect.<\/p>\n
Tweet links At a Slower Pace:<\/strong><\/h2>\n
Do you get many clicks for your links as you would like? Click through rate (CTR) plays a major role in directing traffic to your website. This means more conversions, more business and more income for you.<\/p>\n
So, if you like to achieve all of these, you need to have a higher CTR level from your tweets. The objective of your twitter accounts should be to get people to click on your links. It is not just for them to read your posts, like and re-tweet to others.<\/p>\n
Tweeting multiple times is an effective way to reach your audience. You should allow at least half an hour between your tweets.\u00a0 This way will ensure that your followers are not overwhelmed. But you will be connected effectively.<\/p>\n
![\"Right](\"https:\/\/4inlanyards.com\/blog\/wp-content\/uploads\/2020\/03\/Right-Time-for-Tweet.jpg\")
<\/a><\/p>\nUse the Right Time to Tweet.<\/strong><\/h2>\n
Keep on mind that every audience is not the same. They are different and unique. So, it is very important to find out who exactly is your audience. It is also important to figure out the time they prefer to be online.<\/p>\n
It is a known fact that most of the twitter users are engaged in the afternoon rather than in the morning. So, pressing the right button at the right time will yield higher CTR\u2019s (click-through rates).<\/p>\n
The Key is to choose the right word and the phrase:<\/strong><\/h2>\n
Your success on twitter depends on how well you choose the words and phrases to use in your tweets. In fact, you need re-tweets sharing your message so that it will amplify your brand\u2019s message. One of twitter user engagement of a particular brand happens by way of re-tweeting.<\/p>\n
![\"Beautiful](\"https:\/\/4inlanyards.com\/blog\/wp-content\/uploads\/2020\/03\/Beautiful-words-or-phrase.jpg\")
<\/a><\/p>\nUser engagement is the leading factor for a better click-through rate (CTR). So, it is imperative that you study these words from time to time.\u00a0 For example, words like \u201cYou\u201d, \u201cPlease\u201d, \u201cSocial\u201d, \u201cMedia\u201d, \u201cLove\u201d, \u201cHow to\u201d, \u201cNew\u201d, \u201c@\u201d, \u201cVia\u201d, \u201cRT (Retweet)\u201d, \u201cthe best\u201d, \u201cthe most\u201d, \u201ctwitter\u201d, \u201chelp\u201d, \u201cblog\u201d, \u201cfree\u201d, \u201cpost\u201d, \u201cgreat\u201dare effective words and phrases that will get you positive results.<\/p>\n
But words and phrases such as \u201c@add this\u201d, \u201cmarketing\u201d, \u201cillegal\u201d, \u201calien\u201d, \u201cselling\u201d, \u201cawesome\u201d, \u201cbad\u201d may cause negative effects for your tweets.<\/p>\n
Paper li. Experiment:<\/strong><\/h2>\n
Twitter has limits for your tweets. These limits reduce downtime and prevent error pages. These limits apply to web, API, mobile, phones etc.\u00a0 Anyway, once you reach a limit, twitter will let you know.<\/p>\n
But by using a service called Paper.li, you can make sure the links are up to the twitter standards. What paper.li does is that it puts links into newspaper format. The advantage of this system is that it makes your content relevant to your users. Also, it mentions 2 \u2013 3 users in each paper.<\/p>\n
![\"Get-more-clicks-on-Twitter\"](\"https:\/\/4inlanyards.com\/blog\/wp-content\/uploads\/2020\/03\/Get-more-clicks-on-Twitter.jpg\")
<\/a><\/p>\nSo, your followers will have a single page on twitter on a daily basis and the users will find it suitable for them to stay up to date on the latest news.<\/p>\n
When it comes to words and phrases, there are some words and phrases that twitter loves. <\/strong>We call these viral words.\u00a0 These are the words and phrases that twitter considers better to tell users what to do and when to do it.<\/p>\n
I have given below a list of viral words. It may seem simple. But it will go a long way in yielding a long-lasting engagement of your audience as well as compelling them to take action.<\/p>\n
\n\n
\n Salty<\/td>\n Why<\/td>\n<\/tr>\n \n When<\/td>\n This is the<\/td>\n<\/tr>\n \n The<\/td>\n Blow your mind<\/td>\n<\/tr>\n \n Just<\/td>\n I\u2019ve ever seen<\/td>\n<\/tr>\n \n A<\/td>\n Will make you<\/td>\n<\/tr>\n \n From<\/td>\n When you see<\/td>\n<\/tr>\n \n This<\/td>\n What happens when<\/td>\n<\/tr>\n \n Was<\/td>\n Wait till you<\/td>\n<\/tr>\n \n To<\/td>\n Here are the<\/td>\n<\/tr>\n \n These<\/td>\n You see what<\/td>\n<\/tr>\n \n You<\/td>\n You need to<\/td>\n<\/tr>\n \n But<\/td>\n This is what<\/td>\n<\/tr>\n \n Is<\/td>\n That will make<\/td>\n<\/tr>\n \n Of<\/td>\n What this guy<\/td>\n<\/tr>\n \n In<\/td>\n What happened to<\/td>\n<\/tr>\n \n It<\/td>\n Like a normal<\/td>\n<\/tr>\n \n And<\/td>\n In the world<\/td>\n<\/tr>\n \n For<\/td>\n What he did<\/td>\n<\/tr>\n \n I<\/td>\n Looks like a<\/td>\n<\/tr>\n \n What<\/td>\n Wait till you see<\/td>\n<\/tr>\n \n That<\/td>\n That will make you<\/td>\n<\/tr>\n \n How<\/td>\n Look like a normal<\/td>\n<\/tr>\n \n Are<\/td>\n Is what happens when<\/td>\n<\/tr>\n \n On<\/td>\n For the first time<\/td>\n<\/tr>\n \n Your<\/td>\n What he found is<\/td>\n<\/tr>\n \n Love<\/td>\n This is what happens<\/td>\n<\/tr>\n \n With<\/td>\n Things I\u2019ve ever seen<\/td>\n<\/tr>\n \n See<\/td>\n The definitive ranking of<\/td>\n<\/tr>\n \n Like<\/td>\n I\u2019m baby<\/td>\n<\/tr>\n \n People<\/td>\n Zaddy<\/td>\n<\/tr>\n \n Make<\/td>\n Cray<\/td>\n<\/tr>\n \n Facebook<\/td>\n Gucci<\/td>\n<\/tr>\n \n Look<\/td>\n Squad goals<\/td>\n<\/tr>\n \n Beautiful<\/td>\n Bible<\/td>\n<\/tr>\n \n Heart<\/td>\n Adulting<\/td>\n<\/tr>\n \n Want<\/td>\n Finesse<\/td>\n<\/tr>\n \n Think<\/td>\n Turnt<\/td>\n<\/tr>\n \n Better<\/td>\n Snached<\/td>\n<\/tr>\n \n Baby<\/td>\n On fleek<\/td>\n<\/tr>\n \n Need<\/td>\n The plug<\/td>\n<\/tr>\n \n Good<\/td>\n Lit<\/td>\n<\/tr>\n \n Boy<\/td>\n Keep it 100<\/td>\n<\/tr>\n \n Right<\/td>\n Hundo p<\/td>\n<\/tr>\n \n Mind<\/td>\n Thank You, next<\/td>\n<\/tr>\n \n Never<\/td>\n Suh<\/td>\n<\/tr>\n \n Trill<\/td>\n OTP<\/td>\n<\/tr>\n \n Jomo<\/td>\n goat<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n (Source:\u00a0 https:\/\/www.refinery29.com\/en-us\/2016\/05\/107772\/cool-words-slang-dictionary-popular-sayings#slide-1 and https:\/\/buffer.com\/resources\/the-most-popular-words-in-most-viral-headlines)<\/p>\n
What are the best days for tweeting?<\/strong><\/h2>\n
Weekend means motivation for most of the people. There\u2019s no argument against it. Every Monday to Friday, from 9 am to 5 pm, we toil.\u00a0 But this toiling is not for the people we care. So, most of us look forward to the week end to be with our friends & family.\u00a0 Also, these are the days for us to recreate and rest.<\/p>\n
Weekends keep you active and keep you going.\u00a0 Working hard around the house with the family is fun, you know!\u00a0 Reading an e-book, browsing the internet, social media. For all of these we wait for the weekends, away from our jobs.<\/p>\n
People get the chance to relax during weekends and get ready for the usual jobs beginning Monday. This routine goes on and on until the next weekend. So, considering this fact, weekends naturally are the days that we should target our audience. By doing this, we can have a better click-through rate (CTR) on our tweets and gain a more profitable conversion for our business.<\/p>\n
On average, most of the people will be online because they are mentally free from their tedious work in the office of field. (Sometimes, house hold chores may seem to be tedious, but there\u2019s pleasure in working for his\/her own family)<\/p>\n
Why not we make use of this aspect and start tweeting our followers and potential users on weekends? <\/strong>\u00a0We should monitor the audience engagement thoroughly from time to time, if we are ever to succeed in promoting our brand\/service on twitter.<\/p>\n
Go to 4inLanyards<\/a> now for additional useful information!<\/p>\n
![\"How](\"https:\/\/4inlanyards.com\/blog\/wp-content\/uploads\/2020\/03\/How-to-Get-More-Clicks-on-Twitter-scaled.jpg\")
<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"